In just 90 minutes, this information-packed seminar will review the essential strategies and best practices a business or organization should understand to successfully get started with email marketing. The seminar will demonstrate how email marketing - the hands-on, low-cost marketing tool - can really help drive business success.

In this session, participants will discover how communicating with customers regularly can help a small business stay connected, and generate increased referrals, repeat sales, and unwavering customer loyalty.

Participants will learn how to start and build a strong permission-based customer list, get their audience to open, read and act on their email, and use their past results to sharpen their email marketing program as they go along.

This practical seminar will provide a concise, but comprehensive overview of how easy it is to create and send professional-looking email newsletters and promotions. Attendees will learn the latest best practices and proven strategies.